This qualification reflects the role of individuals who provide leadership and strategic direction in the marketing and communications activities of an organisation. They analyse, design and execute judgements using wide-ranging technical, creative, conceptual and managerial competencies. Their knowledge base may be highly specialised or broad within the marketing and communications field. Typically they are accountable for group outcomes and the overall performance of the marketing and communication, advertising or public relations functions of an organisation.
POTENTIAL CAREER OPPORTUNITIES
Course Units
Units
Further Studies
Further your studies with an Associate Degree in Universities
20 Mart 2023, 15 Mayıs 2023, 10 Temmuz 2023, 4 Eylül 2023, 30 Ekim 2023
International House Melbourne
Level 6, 350 Queen Street,
MELBOURNE,
Victoria,
3000, MELBOURNE, Australia
20 Mart 2023, 15 Mayıs 2023, 10 Temmuz 2023, 4 Eylül 2023, 30 Ekim 2023
International House Darwin
3 Searcy Street,
DARWIN,
Northern Territory,
0800, DARWIN, Australia
International Students must:
Be a minimum of 18 yrs. of age
Minimum of Year 12 (Higher School Certificate) or equivalent; and
Hold BSB52415 Diploma of Marketing and Communications, or
Hold the following units (or equivalent competencies):
BSBMKG541 Identify and evaluate marketing opportunities
BSBMKG542 Establish and monitor the marketing mix
BSBMKG552 Design and develop marketing communication plans
BSBMKG555 Write persuasive copy; and
BSBPMG430 Undertake project work; or
Have 4 years equivalent work experience
Have an IELTS or equivalent score of 5.5 with no less than 5.0 in any band and
Access to a laptop or tablet for home and classroom use
Note: Equivalent Year 12 for International Students is educational equivalent in home country or International Baccalaureate
