A Bachelor of Fashion Marketing and Enterprise prepares students to be next-generation leaders in the fashion industry. Co-developed with industry, this degree provides the theoretical and practical skills required for a variety of fashion roles, including enterprise management, product management, marketing, production, merchandising and distribution.
This course teaches you how to create, market and manage commercial fashion enterprises in an ever-changing landscape. You will explore various business models, digital communication strategies, fashion buying and merchandise planning, brand development, consumer research, entrepreneurship and fashion retail and operations practices. Elective options allow you to further develop your skills in sales and negotiation as well as entrepreneurial finance. Throughout the course, you will work with fashion and graphic design students as well as industry leaders, providing networking opportunities and preparing you to launch or manage a fashion enterprise of your own.
Learning outcomes
Distinguish between ethical and unethical marketing and enterprise management practices.
Understand and explain the fashion industry’s impact on local and global communities.
Demonstrate thought leadership and meaningful action for entrepreneurial and social enterprise pursuits across the broader fashion industry.
Independently and creatively solve unpredictable and/or complex marketing and management problems.
Use research and critical thinking to evaluate information and consolidate knowledge in response to complex issues, anticipating user behaviour and preferences.
Career opportunities
Successfully completing a Bachelor of Fashion Marketing and Enterprise will set you on your own fashion enterprise pathway, or open doors for a variety of roles in an existing fashion enterprise.
Potential career paths
Brand Manager
Digital Manager
Marketing Manager
Product Developer
Fashion Buyer
Merchandise Planner
*Gösterilen fiyat gösterge amaçlıdır, lütfen kurum tarafından kontrol ediniz
3 Haziran 2024, 16 Eylül 2024, 17 Şubat 2025, 2 Haziran 2025, 15 Eylül 2025
Ultimo Campus
46-52 Mountain Street,
ULTIMO,
New South Wales,
2007, SYDNEY, Australia
*Gösterilen fiyat gösterge amaçlıdır, lütfen kurum tarafından kontrol ediniz
3 Haziran 2024, 16 Eylül 2024, 17 Şubat 2025, 2 Haziran 2025, 15 Eylül 2025
Fortitude Valley Campus
90 Bowen Terrace,
FORTITUDE VALLEY,
Queensland,
4006, BRISBANE, Australia
Australian Year 12 or equivalent and
Academic IELTS 6.0 (no band less than 5.5) or equivalent
Seçtiğiniz bölüme bağlı olarak farklı IELTS koşulları olabilir.
Torrens University sanayi ve geleceğe odaklı eğitimi ile Avustralya’nın en ilerici üniversitesidir.