Master of Marketing and Master of Human Resource Management

University of Wollongong

The Master of Human Resource Management allows aspiring managers with a special interest in the ‘people side’ of organisations to acquire professional skills and knowledge in this area.This specialised master’s program equips you with skills to make new opportunities and adapt quickly to changing conditions within the workplace. You will examine structures, systems, culture and leadership, including how to implement organisational change and how to leverage competitive advantage in the global marketplace. You will develop the knowledge and skills to recruit and select suitable staff, manage their performance at work, develop their skills, ensure their safety at work, and deal with legal aspects of the employment relationship.The Master of Marketing involves an exploration of the motives of consumers during the purchase of products and services. You will learn how to use this market research to make more effective marketing decisions. Leading Marketing academics will teach you to examine who the customer is to develop a competitive advantage by effectively positioning products/services in the market. You will study how to utilise promotional tools an organisation may use to create this competitive advantage and enhance a brand’s equity, whether the organisation is a commercial, non-profit, or social entity. This 2 year packaged degree allows you to complete 2 master programs in just 2 years, instead of what would normally take 3 years to complete separately. Initially, you will complete your first master’s program for the duration of 1.5 years. You will then receive 6 subjects (36 credit points) credit into your second master’s program, allowing you to complete your second master’s in 2 additional trimesters. If you hold a bachelor’s degree in a Business or Commerce related area, you may be granted credit into your master’s program to further shorten the duration and complete 2 master’s in under 2 years.###COVID Alert Message from University – This course is offered online and will continue on campus later.

Faculty of Business and Law

3030