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Program Highlights

Advance your business career by gaining knowledge in a variety of marketing environments. You’ll learn about professional sales, digital marketing, advertising, consumer behavior, and how to analyze analytics.

More than simply advertising, this degree sets you up for marketplace product design, and encourages you to find new ways to connect with and understand consumers. While theory and practical application are foundational to this program, creativity is also an integral element. You will use creative skills in areas of market research, digital content creation and organization, communications, branding and the maintenance of important business relationships.

Marketing is a lot more than just advertising. As a marketer, you plan the design of products, price them, promote them and ensure they are available to the marketplace. This requires you to find innovative ways to connect with and understand your consumers. Take specialty courses in digital marketing and e-commerce, or event and sport management, or marketing data analytics to further focus your education and broaden career opportunities.

Program Outline

Students must complete a minimum of 120 credit hours as prescribed below:

BUAD 111 Financial Accounting I
BUAD 116 Marketing
BUAD 123 Management Principles
BUAD 128 Computer Applications I
BUAD 195 Financial Management
BUAD 209 Business Law
BUAD 262 Organizational Behaviour
BUAD 264 Management Accounting
BUAD 269 Human Resources Management
BUAD 315 Management Science
BUAD 425 Business and Canadian Government Policy
BUAD 340 Strategic Management I
and one of:
BUAD 272 Business Simulation
BUAD 293 Entrepreneurship

Hangi bölümdeyim?

Okanagan School of Business

Öğrenim seçenekleri

Full Time (120 kredi saati)

Okul ücreti
CAD$14,440.00 (TRY 154,687) Yıllık
CAN $57,760 for the entire course
Başvuru Tarihi

Planlanan February, June, October 2022

Başlangıç tarihi

9 Mayıs 2022, 4 Temmuz 2022

Yer

Okanagan College

Kelowna Campus,

1000 KLO Road,

KELOWNA,

British Columbia (BC),

V1Y 4X8, Canada

Full Time (120 kredi saati)

Okul ücreti
CAD$14,440.00 (TRY 154,687) Yıllık
CAN $57,760 for the entire course
Başlangıç tarihi

Planlanan Ocak, Eylül 2022

Yer

Penticton Campus

583 Duncan Ave. West,

PENTICTON,

British Columbia (BC),

V2A 8E1, Canada

Giriş koşulları

Amerika gelen öğrenciler için

Applicants must have a B.C. secondary school graduation or equivalent. English language requirement: TOEFL score of at least 550 (paper-based), 213 (computer-based), or 79 (Internet-based); An overall IELTS (academic) Overall band score of 6.5 (with no band less than 6.0); A PTE (academic) Overall score 58 No Communicative Skills score lower than 55.

Uluslararası öğrenciler için

Applicants must have

  • B.C. secondary school graduation or equivalent.
  • English 12 with minimum 70% or alternatives.

English requirements

  • Test of English as a Foreign Language (TOEFL): 79 (Internet-based), or 213 (computer-based), or 550 (paper-based).
  • International English Language Testing System (IELTS - academic version): Overall band score of 6.5 (with no band less than 6.0)
  • Pearson Test English (Academic): Overall score 58 No Communicative Skills score lower than 55
  • Duolingo English Test: Overall score 110.

Application deadline: Fall sessions – June 30; Winter sessions - October 31; Summer sessions - February 28.

Seçtiğiniz bölüme bağlı olarak farklı IELTS koşulları olabilir.

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