Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their public. With the influence of social media, companies are now facing constant responses from their customers through comments or postings on social media.
This could go viral within seconds which might disrupt the reputation of the organization. Increasingly, the corporate world in Malaysia is well aware of the need for professionally trained public relations personnel in this complex corporate communication era.
This is why graduates of public relation courses in Malaysia have highly sought after. The communication talent in this field will help corporates handle the new challenges posed by the clients as well as the industry.
What will you study in a Public Relations Degree?
A public relations degree will give you the skills and knowledge needed in effective communication. Subjects a PR degree may cover include:
You may also be required to undergo industrial training or an internship as part of the course. This will help you gain experience in the sector as well as provide you a chance to apply the theories that you have learned in class.
Planlanan Mart, Mayıs, Temmuz, Eylül, Ekim 2024
UOW Malaysia KDU George Town Campus
32, Jalan Anson,
GEORGE TOWN,
Penang,
10400, Malaysia
Students must have a successful completion of
STPM : 2 Principal Passes and Credit in English at SPM level
GCE A Level : Single Award
2 Principal Passes (EE) and Credit in English at SPM/O Level
Dual Award
2 Principal Passes (CC)
Applicant without 2 Principal Passes (CC) may be considered on a case by case basis by the Dual Award University partner
UEC :
5 Credits (Min B6) and Credit in English at SPM/UEC level
Foundation/Matriculation :
Single Award
Pass with min. CGPA of 2.00 and Credit in English at SPM/UEC level
Dual Award
Pass with min. CGPA of 3.00
English Requirement
Single Award
Band 5.0 in IELTS; or a min score of 42(IBT) or 410(PBT) in TOEFL
Dual Award
Band 6.0 in IELTS (with no component below 5.5); or a min score of 79(IBT) or 488(PBT) in TOEFL