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The programme is designed to provide students with the fundamental knowledge and skills in sales and marketing

Programme Outline:

  • Introduction to Accounting
  • Microeconomics
  • Quantitative Studies
  • Introduction to Organisation & Management
  • Fundamentals of Accounting
  • IT Fundamentals and Applications
  • Macroeconomics
  • Fundamentals of Marketing
  • Introduction to E-Commerce
  • Basic Management Principles
  • Fundamentals of Selling
  • Principles of Retail Management
  • Services Marketing
  • IS for Marketing & Management
  • Consumer Behaviour
  • Fundamentals of Finance
  • Business Law
  • Marketing Research
  • International Marketing
  • Marketing Environment
  • Ethics for Business
  • Marketing Strategy
  • Marketing for Stakeholders
  • Entrepreneurship

Career Prospects:

Graduates Diploma in Business Studies (Marketing) can seek employment in areas such:

  • Sales
  • Market Research
  • Advertising and Promotion
  • Retail and Distribution
  • International Marketing
  • Product Development at the Sub-professional Level & etc

Hangi bölümdeyim?

Faculty of Accountancy, Finance and Business (FAFB)

Öğrenim seçenekleri

Full Time (2 yıl)

Okul ücreti
RM15,500.00 (TRY 50,095) Yıllık
RM 31,000 for the entire course
Başlangıç tarihi

Haziran 2022

Yer

Sabah Branch

Lot 1, Ground Floor, Jalan Alamesra,

KOTA KINABALU,

Sabah,

88450, Malaysia

Full Time (2 yıl)

Okul ücreti
RM15,500.00 (TRY 50,095) Yıllık
RM 31,000 for the entire course
Başlangıç tarihi

Haziran 2022

Yer

Perak Branch Campus

Jalan Kolej, Taman Bandar Baru,

KAMPAR,

Perak,

31900, Malaysia

Giriş koşulları

Uluslararası öğrenciler için

Students are required to complete international academic qualification equivalent to Malaysian high school (i.e. SPM); O Level/IGCSE with minimum 3 Grade C(c) in the relevant subjects or other equivalent qualifications recognized by the Malaysian Government.

International students must meet any one of the following English Language tests recognized by TAR UC as meeting the English Language requirement before they are accepted for admission to any of the TAR UC programmes.

IELTS (Academic): Band 4.0

TOEFL iBT: 31

MUET: Band 2

Pearson Test of English: 36

Or any other qualification which is of equivalent level as determined by the Senate of TAR UC.

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