Marketing Communications MA

Birleşik Krallık

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Course summary

Incorporating the latest digital and analytic marketing practices, the broad curriculum of our Master’s degree reflects the rapidly changing global marketing environment. Whilst at Westminster, you can also secure two internationally-recognised professional qualifications – the Institute of Data and Marketing (IDM) Certificate in Digital Marketing and the Institute of Practitioners in Advertising (IPA) Global Foundation Certificate, as well as joining the Chartered Institute of Public Relations (CIPR).

Here at Westminster, we’ve been teaching postgraduate degrees in marketing communications for over 20 years. Our goal is to prepare you for professional life in the increasingly complex and dynamic marketing communications industry, incorporating the growing content of digital marketing and new innovations.

The learning required for professional membership of the CIPR and the IDM Certificate in Digital Marketing has been embedded into the curriculum, meaning you automatically qualify for both on successful completion of this degree. With some additional study and after passing an exam, you can also achieve the IPA Global Foundation Certificate.

Our multidisciplinary degree integrates the various specialisms and practices within marketing communications, while considering some of the current issues affecting marketing communications – anything from how to develop an authentic brand voice to hands-on practice on a social media dashboard and programmatic media planning.

We offer a practical learning experience with interactive employer-based projects that mirror industry practice and give you the opportunity to work as a marketing communications agency in a ‘real-life’ scenario, pitching for work with a client. In the past, our excellent industry contacts have facilitated projects with high profile clients such as IKEA, Trainline and Percol Coffee, as well as small start-up companies like MatchaNow and Boundless. Throughout your studies, you’ll also work on your individual project, based on a brand you select with help from your supervisor to bring together brand strategy, consumer psychology, research and the range of communications tools and channels.

Hangi bölümdeyim?

School of Management and Marketing

Öğrenim seçenekleri

Full Time (1 yıl)

Okul ücreti
£19,000.00 (TRY 769,480) Yıllık
Bu ücret sabittir

*Gösterilen fiyat gösterge amaçlıdır, lütfen kurum tarafından kontrol ediniz

Başvuru Tarihi

Planlanan July, November 2024

Başlangıç tarihi

23 Eylül 2024, 20 Ocak 2025

Yer

Marylebone Campus

35 Marylebone Road,

LONDON,

CAMDEN,

NW1 5LS, England

Giriş koşulları

Uluslararası öğrenciler için

A minimum of a lower second class honours degree (2:2). Alternative professional qualifications with at least three years’ relevant professional experience will also be considered. Applicants from different academic backgrounds are welcome. If your first language is not English you should have an IELTS 6.5 with at least 6.0 in writing. TOEFL 88 overall with a minimum of 17 in Listening, 21 in Writing, 18 in Reading and 20 in Speaking.

Seçtiğiniz bölüme bağlı olarak farklı IELTS koşulları olabilir.

Pathway seçenekleri

Diğer ortaklar tarafından teklif edilenler

Bu üniversite aşağıdaki üniversitelerden pathways programlarını kabul etmektedir
  • Kaplan International College (KIC) London
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