Bachelor of Marketing and Public Relations / Bachelor of Behavioural Science

Avustralya

Ne öğreneceğim?

Communicating with clients and stakeholders through marketing and public relations campaigns requires clarity, currency and knowledge of companies and organisations. This is particularly the case in a constantly changing landscape where consumers are becoming more discerning and demanding and do not hesitate to publicly articulate their opinions and experiences through social media. With traditional methods of marketing becoming less effective, the rise of digital formats has opened new and exciting methods of corporate communication. This double degree equips you with the practical and analytical skills to proactively engage with all stakeholders and promote any business.

Why study this degree?

Throughout this four-year degree you will cover a wide variety of subjects such as Consumer Behaviour, Corporate Public Relations, Integrated Marketing Communications, Professional Writing, Developmental Psychology, Foundations of Human Behaviour, Organisational Behaviour and more.

This double degree will provide you with insights into aspects of psychology, political science, cultural studies and sociology, to complement your studies in marketing and PR.

A Behavioural Scientist values human diversity and works collaboratively with communities to identify and advance the goals of the group and the individuals who comprise it. Behavioural Science promotes the concept of wellbeing and aims to facilitate this at the individual, relational and community levels. Your knowledge and skills in business, marketing and PR will combine well with this people-centred focus.

As part of your double degree, you will undertake a Behavioural Science internship of at least 90 hours. This course provides valuable on-the-job experience, interaction with professional practitioners and a network of contacts.

Career opportunities

The following careers are open to graduates of this program:

  • Advertising executive
  • Social media manager
  • Media manager
  • Events manager
  • Fundraiser
  • Tourism manager
  • Public relations executive
  • NGO advisor
  • Brand manager
  • Change manager
  • People and culture coordinator

Hangi bölümdeyim?

School of Business

CRICOS

074295A

Öğrenim seçenekleri

Full Time (4 yıl)

Okul ücreti
A$35,200.00 (TRY 797,770) Yıllık
Başlangıç tarihi

17 Şubat 2025, 21 Temmuz 2025

Yer

The University of Notre Dame Australia

Fremantle Campus,

19 Mouat Street,

FREMANTLE,

Western Australia,

6959, PERTH, Australia

Giriş koşulları

Amerika gelen öğrenciler için

Applicants with recent Secondary Education must have a minimum International Baccalaureate (IB) score of 24.

Uluslararası öğrenciler için

Applicants must meet High school qualifications (or equivalent) to apply for undergraduate program. Academic minimum entry requirements for international applicants vary from country to country.

IELTS (Academic) - 6.5 overall, with no individual band score lower than 6.0; CAE/CPE - 176 overall, with no individual band score lower than 169; PTE Academic - 58 overall, with no individual band score lower than 50; TOEFL (iBT) - 84 overall, with no score lower than 21 in writing and no other band score lower than 17.

Seçtiğiniz bölüme bağlı olarak farklı IELTS koşulları olabilir.

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