Specialise in Business Psychology for your Bachelor of Arts at Massey

Stand out from the crowd

Massey’s BA (Business Psychology) draws on leading expertise from business and psychology to set you apart from the rest. The BA (Business Psychology) is taught in collaboration by psychology and business lecturers. It applies psychology to the world of business. It will develop your understanding of how people affect and are affected by, organisational culture, human resources and management. Your understanding of human attitude and behaviour will be a distinct advantage in your ability to drive business growth.

The only qualification of its kind in New Zealand

People are integral to the success or failure of any business. Massey is the only New Zealand university offering a major that combines psychology with the human side of business.

Use your skills to excel in business

Enhance your employability with a powerful skill-set. By studying business psychology within an arts degree, you will gain a comprehensive knowledge of business and psychology, as well as broad transferable communication and analytical skills integral to any career. This diverse mix of skills will enhance both your work-readiness and your world-readiness.

A Bachelor of Arts in Business Psychology is a good fit if you:

want to help businesses improve their team culture

want to know what makes you and other people tick

want the flexibility to follow your passions.