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Bachelor of Arts (Major: Advertising)

Avustralya

1

Ne öğreneceğim?

Advertising requires a unique combination of business acumen, marketing nous and enormous creativity and this program strives to impart all of those skills. As a student you will learn about topics such as consumer behaviour, integrated marketing and media planning, as well as develop your production and design knowledge.

Why study this degree?

Apart from being one of Australia’s most competitive industries, advertising is also one of the most rapidly changing – presenting plenty of challenges as well as opportunities for practitioners. This well-structured program covers traditional advertising skills such as design and consumer behaviour alongside a thorough introduction to the new digital and social media platforms.

Core courses over the three-year program include Media and Society, Consumer Behaviour, Advertising and Promotions, Media Planning, Creative Advertising and Advertising Design. You will also choose 12 electives, allowing you to take a Minor or double Major in another discipline such as Applied Psychology, Sociology, Marketing or Public Relations.

On graduation, you will be fully equipped to work in a variety of roles such as copy writing, media buying, brand management and creative direction.

Career opportunities

The following careers are open to graduates of this program:

  • Account management
  • Brand management
  • Copywriting
  • Creative direction
  • Media buying
  • Promotions and communications.

Hangi bölümdeyim?

School of Arts and Sciences

CRICOS

015324A

Öğrenim seçenekleri

Full Time (3 yıl)

Okul ücreti
A$30,015.00 (TRY 393,691) Yıllık
Başlangıç tarihi

20 Şubat 2023, 24 Temmuz 2023

Yer

Sydney Campus

140 Broadway,

BROADWAY,

New South Wales,

2007, SYDNEY, Australia

Giriş koşulları

Amerika gelen öğrenciler için

Applicants with recent Secondary Education must have a minimum International Baccalaureate (IB) score of 24.

Uluslararası öğrenciler için

Applicants must meet High school qualifications (or equivalent) to apply for undergraduate program. Academic minimum entry requirements for international applicants vary from country to country.

IELTS (Academic) - 6.5 overall, with no individual band score lower than 6.0; CAE/CPE - 176 overall, with no individual band score lower than 169; PTE Academic - 58 overall, with no individual band score lower than 50; TOEFL (iBT) - 84 overall, with no score lower than 21 in writing and no other band score lower than 17.

Seçtiğiniz bölüme bağlı olarak farklı IELTS koşulları olabilir.

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