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This course is designed to help you become a highly adaptive business professional with the expertise for careers in diverse sectors. Importantly, the course emphasises the GRIT mindset (Global, Responsible, Innovation, Technology), provides transformational learning experiences, and incorporates sustainability content that aligns with the United Nations Sustainable Development Goals. You’ll gain broad career opportunities and wide-ranging skills in marketing, finance, project management, human resources and strategic management. With a mix of practical business skills and high-level strategy and leadership skills, you’ll graduate knowing how to improve an existing business or succeed in your own ventures.You’ll begin by studying a suite of core units. You’ll explore value-creation in business, learn how to use financial information to make responsible decisions, and develop business intelligence and data analysis skills.You’ll also complete core units in management, gaining the foundations of key business areas such as finance, marketing,and project management. You’ll learn the key activities, tools and strategies of each area, and gain insights into technological advancements and influencing trends. In your first year, our expert staff will help you structure your degree to suit your career goals. You’ll choose two business specialisations that align with your interests. You’ll then choose either a third specialisation from selected areas in business, arts, design or science or four elective units. In your final year you'll undertake a capstone experience to gain valuable industry experience. This unit 'caps off' your study, enabling you to put your skills and knowledge into practice and smoothing your transition from study to the workplace. With a diverse skillset that employers value and the ability to pivot to industry needs, you can confidently pursue a career as a highly adaptable, in-demand business professional.If you're interested in pursuing a career in business, this advanced specialisation will help you think strategically and make considered decisions, essential skills for aspiring business leaders.Whether you’re launching a start-up or working for a major corporation, an effective business strategy is crucial to the long-term viability of a business. Often described as an ‘organisational masterplan’, a clear business strategy outlines a company’s mission, vision, short-term and future goals and helps track outcomes, prepare for next steps and invest in the future. With this specialisation, you’ll learn the importance of long-term thinking in a world that values quick decisions. You’ll choose to focus on one of the following three units: Corporate Marketing Strategy Strategic Management or Strategic Rewards and Performance Management. You’ll then complement your chosen unit with three optional units in key areas including digital marketing strategy, sustainable development, innovation, supply chain and project management.
