Bachelor of Communication and Media (Marketing Communication and Advertising)

University of Wollongong

The fields of marketing, communications and advertising deliver coordinated messages about products and services through many channels such as television, radio, social media, and experiential activities. They impact on a range of audiences, helping people make informed choices and influencing how they think, feel and consume products.Throughout this major you will acquire skills in issue management, communications technology, product publicity, crisis communications and media relations. This will prepare you for a career in advertising, public relations and corporate branding.

Faculty of the Arts, Social Sciences and Humanities

094791G