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Taught by the Department of Management and Marketing, the Doctoral Program in Marketing at the University of Melbourne is committed to providing outstanding research training for the world’s most ambitious minds. Challenge yourself through a program that broadens your skillset and advances your research career prospects in academia or within research and development teams in industry and the public sector.

The program is made up of a 2-year Master of Commerce coursework program followed by a 3-year PhD.

The program combines rigorous research training and substantial opportunity to work on independent research projects with world renowned academics. This research training and activity will provide you with the skills and knowledge to address meaningful problems facing consumers, employees, managers, organizations, industries and communities. The expected career outcome is placement in research-focused academic jobs. Graduates could also seek applied research career opportunities in the public and private sector.

Our graduate students have successfully attained positions in leading academic and business institutions both within Australia and internationally.

Fields of research

The world-class doctoral program is structured to allow students to master the fundamentals of research scholarship before progressing to undertake a substantial piece of independent and original research under academic supervision.

Students who progress to the PhD will be supervised by globally-recognized academics in their field of research. Fields of research include:

  • Advertising and communications
  • Consumer behaviour
  • Corporate social responsibility
  • Entrepreneurial marketing and new product development
  • Marketing management and strategy
  • Services and relationship marketing

Hangi bölümdeyim?

Faculty of Business and Economics



Öğrenim seçenekleri

Full Time (5 yıl)

Okul ücreti
Bilgi mevcut değil
Başvuru Tarihi

15 February 2022

Daha fazla bilgi

Başlangıç tarihi

25 Temmuz 2022


The University of Melbourne

Parkville Campus,

Grattan Street,



3010, MELBOURNE, Australia

Giriş koşulları

Amerika gelen öğrenciler için

Applicants need to have completed an Honours and Masters degree in the relevant discipline. English language requirements: IELTS – you need a score from a minimum of 6.5 or more in the Academic International English Language Testing System (IELTS), with no bands less than 6.0; TOEFL – you need a score from a minimum of 577+ including a score of at least 4.5 in the Test of Written English for a paper-based test. Or a score of at least 79 and scores of at least 21 for writing, 18 for speaking, 13 for reading, 13 for listening for an internet-based test; Pearson Test of English – you need an overall score from a minimum between 58-64 inclusive and achieve no PTE communicative skills score below 50; Cambridge English, Advanced/Certificate in Advanced English (CAE) – you need a Cambridge English Score from a minimum 176 with no skill below 169.

Uluslararası öğrenciler için

In order to be considered for entry, you must have completed:

a bachelor degree in a relevant discipline which includes a substantial research component equivalent to at least 25% of one year of full-time study and have achieved a minimum weighted average of 75% in the final year subjects or (University of Melbourne) equivalent, or
a two-year masters degree in a relevant discipline which includes a substantial research component equivalent to at least 25% of one year of full-time study with a minimum weighted average of 80% or (University of Melbourne) equivalent across all first and second year subjects. Or
a qualification and professional experience considered to be equivalent.

Minimum scores and tests accepted

IELTS: Overall 7.0 with 7.0 in writing (no band less than 6.0)
TOEFL (paper-based): 600 and 5.0 in Test of Written English (TWE)
TOEFL (internet-based): 94, with writing 27, speaking 18, reading 13, listening 13
TOEFL (computer-based): Minimum score of 250 and score of 5.0 in the essay rating
Pearson Test of English (Academic): 65 and a written communicative skill of 65 and no other communicative skill below 50.

Seçtiğiniz bölüme bağlı olarak farklı IELTS koşulları olabilir.


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