Bachelor of Business Administration (BBA) in Marketing

Douglas College

Become a marketing expert and help businesses grow. The Bachelor of Business Administration in Marketing offers fundamental business and marketing courses, work experience with local businesses, and hands-on skills with industry-specific software. Whether you have just graduated high school, are currently attending Douglas, or you already have some education at another post-secondary institution - the Marketing program has multiple entry points so you can start, continue, or finish your degree at Douglas College.In your first two years, you’ll take core business and marketing courses in marketing research, promotional strategy, management essentials, buyer behaviour, a marketing practicum and more. Then in your final two years, you’ll choose a specialized concentration.

• Digital Marketing Communications Management
• Hospitality Marketing
• Professional Selling and Sales Management
Trades Marketing

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Faculty of Commerce and Business Administration