Bachelor of Business Administration

Seneca Polytechnic

At Seneca Polytechnic, we develop new programs to respond to the needs of employers and the changes of an evolving labour market.

The Bachelor of Business Administration program will provide you with a comprehensive foundation in business administration. In the program, you will be exposed to the fundamentals of strategic management, accounting, finance, marketing and human resources, preparing you to effectively work with an organizations' resources and people.

Our curriculum integrates the latest industry trends and best practices to help you make informed and sustainable decisions in today’s global business landscape.
In your final year, you will be able to choose a specialization to focus on an area that aligns with your career goals:
accounting
human resources
international business
management
marketing
You will benefit from interactive learning and networking opportunities such as guest presentations, case analyses, a capstone project (working on a real-world problem with an industry partner), work-integrated learning and Seneca’s Collaborative Online International Learning (COIL) program to work on assignments with students from around the world.