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Combining traditional and digital marketing, this programme will provide you with the knowledge and expertise required for a successful career locally or internationally. You will gain a sound understanding of specific aspects of marketing, leading to a wide range of career options.

Marketing involves almost every aspect of an organisation, from advertising, sales, market research and new product development to the creation, promotion and protection of a company brand. Through understanding customers and their needs and desires a company can make itself, its goods or its services irresistible to consumers.

Our excellent industry links provide you with opportunities to engage in real life projects and case studies, putting into practice the theory learned throughout the programme.

A recent development to the International Marketing programme is the inclusion of digital and data analytic modules to enhance employability and meet the needs of a digitally evolving sector.

Assessment and Teaching Methods

We emphasise learning methods that encourage you to actively participate, to function in teams, to analyse real-life situations and problems, to apply ethical and sustainable business thinking and to use professional skills to communicate solutions.

Through GCULearn, the university's virtual learning environment, you'll have access to course materials, reading resources, assessments and feedback online. Using GCU Learn, you'll undertake online activities and tasks, listen to podcasts, be involved in online discussion groups, and take part in blogs, wikis and Twitter-based learning activities.

Throughout the course, you'll get involved in live projects with industry partners setting design briefs and providing one-to-one student feedback.

Work placement

You will have the option of a work experience module during year 3. This will provide you with the opportunity to gain experience while studying and enhancing your future employability.

Hangi bölümdeyim?

Law, Economics, Accountancy and Risk

Öğrenim seçenekleri

Full Time (4 yıl)

Okul ücreti
£12,250.00 (TRY 226,600) Yıllık
Henüz onaylanmamış geçici ücrettir

*Gösterilen fiyat gösterge amaçlıdır, lütfen kurum tarafından kontrol ediniz

Başlangıç tarihi

19 Eylül 2022

Yer

Main Site

Cowcaddens Road,

Glasgow,

Glasgow, City Of,

G4 0BA, Scotland

Giriş koşulları

Amerika gelen öğrenciler için

Students need to have High School Graduation Diploma completed with a G.P.A of 2.7 plus one of the following: ACT Composite score of 24 minimum; SAT (post March 2016) - score of 1000 minimum; SAT (pre March 2016) - score of 1500 minimum; AP’s - Generally we are looking for 2 Advanced Placements at minimum grade 3; 2 SAT Subject Tests at a minimum score of 500. For some programmes across our academic schools, we will require ACT or SAT combined with AP’s or SAT subject tests at higher grades or in specific subjects. Academic IELTS should be an average Score of 6, with no element less than 5.5.

Seçtiğiniz bölüme bağlı olarak farklı IELTS koşulları olabilir.

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Glasgow Caledonian University Hakkında

Glasgow Caledonian University (GCU), Birleşik Krallık’ın iki hareketli şehrinde bulunan ödüllü bir kurumdur.

  • Akademik açıdan fark yaratan, teşvik edici başarı
  • Uluslararası öğrenci desteği
  • Yenilikçi, birinci sınıf eğitim tesisleri
  • Şehir merkezinde cazip bir konumdaki kampüs

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