Marketing Communications for Social Change - BA (Hons)

Bournemouth University

**Want to change the world? Learn to use marketing communication strategies for positive societal change. Understand the impact of consumption and explore the purpose of organisations and brands and their role in society.****Why study BA (Hons) Marketing Communications for Social Change at BU?**- Explore how marketing communications can drive social change promoting wellbeing, ethical practices and sustainability for the benefit of businesses, people and the planet- Develop a critical understanding of integrated marketing communications that will enable you to adapt to a variety of roles in the industry - Work on live briefs set by industry for unit assessments and learn from professionals who deliver guest lectures and workshops every year - Co-create academic and professional research with staff including consultancy projects for industry clients - Tailor your degree to suit you with the opportunity to move across our Marketing Communications courses at the end of your first year and select from a range of option units in your final year- Complete a work placement anywhere in the world, giving you the chance to put theory into practice, make great career contacts and bolster your blossoming CV.

Faculty of Media, Science and Technology